Author: Hilary
Healthy Dog Food for the Masses!
Saturday, June 7th, 2008 @ 10:40 pm
Breaking News!
Following the massive success of Halo Purely for Pets expansion and partnership with Ellen DeGeneris and the product launch at Petsmart locations around the country, Petco has announced that they will begin carrying Wellness Natural Food for 
Cats and Dogs!
As the push against pet food giants continues, these natural/ holistic foods are making a serious dent in the market. Consumers are becoming more educated and conscious of what they feed their pooches! YAY!
Wellness is another great brand of pet food. Originally, the brand of treats, Old Mother Hubbard, launched in 1926 as a line of dog biscuits carried throughout the northeastern US.
In an effort to further its commitment to improving its products, and providing the highest quality ingredients for our animal companions, Old Mother Hubbard reformulated its traditional baked dog biscuits and gourmet treats to 100% human grade recipe.
In the 1990’s the company decided to make a holistic pet food, formulated with human grade products, including chicken and fish, hormone-free lamb, grains, fresh fruits and vegetables. By 1997, the new pet food, marketed under the brand name Wellness was launched and the company maintains a standard of using only whole foods, with no meat by-products, preservatives, fillers, or artificial colors and flavors.
The reverberations of the pet food recall are still being felt. Consumers want and are now demanding a higher quality and level of responsibility on the part of pet food manufacturers. Wellness’ availability at Petco should continue to drive the competition in the holistic pet food market, ideally pushing out some of the crappy foods that Cup of Dog’s canine connoisseurs, Louis and Ella Bean don’t wish upon any puppy! (Ahem, Science Diet…)
Pretty soon we will be seeing freezers with prepared raw diets available at major pet stores! Yay!
The food is now available online and will be in stores this summer. Click here to see the press release and learn more about Wellness’ offerings.
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June 9th, 2008 at 4:57 pm
Hi! This is Emily from the BARF Blog. I just want to mention, Wellness carries a line of grain free dog food as well. It is the ‘Core’ line. Our Henry is on the Wellness Core-Ocean. =)
June 9th, 2008 at 8:40 pm
I hear ya, Louis! It’s about time companies took responsibility. Now if only they made some sort of marking for the dog foods that only use ingredients from the USA and don’t share manufacturing facilities with dog food companies that ship in their food “stuffs.”
June 19th, 2008 at 2:00 am
Now a days demanding a higher quality of food and level of responsibility on the part of pet food manufacturers. Thank you for giving this good quality food recipe.
June 24th, 2008 at 4:23 pm
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